3 unique ways to use Squarespace cover pages
Once you sign up for Squarespace and become a subscriber, you get access to new features they add to the platform on a regular basis.
One of their great features are cover pages.
A Squarespace cover page is basically a landing page with minimal information and 1-2 calls to action. It has it’s own set of styles for fonts, colors, and sizing with limited options for adding different types of content to the page. But this allows your cover page to stay super simple and to-the-point, hence the name “cover.”
They are highly visual and great for a variety of uses. We primarily use them as ‘coming soon’ pages for new sites before launch but there are some other unique uses that add value and professionalism to your existing online presence.
Let’s have a look at three of my favourite creative ways to use a Squarespace cover page.
Use a cover page as a sign up page
This page has one purpose: to collect emails from interested customers and followers. Rather than a form at the bottom of your page or a popup box why not implement a cover page dedicated to your newsletter signup. Put a couple of sentences about your email list and opt-in incentive, a button to open your sign up form, a button to continue on to your website, and your social links. Done!
Use a cover page to promote an event
Many businesses have short-term promotions for their customers, and cover pages are a great way for you to promote these. It could be a sale, new product line, a one-time event, or any other short-term feature for your business that doesn’t require a ton of information or buttons.
Use a squarespace cover page as a coming soon page for your launch
Lastly, as I mentioned, Squarespace cover pages can work great as a coming soon page to promote your new website or course before it launches. For my website clients, one of the first things we do is create a Squarespace cover page to serve as a coming soon landing page while we’re working on the full website design.
Next steps
One thing to keep in mind when you use a cover page, is to be sure it has a clear purpose. With a clear goal in mind your cover page will be focused, measurable and effective.
We love talking Squarespace so if you have any questions or want to look at setting one up please get in touch.
